What are overseas advertisements?

For cross-border e-commerce sellers, overseas advertising is an effective way to increase their product sales. And overseas advertising can also increase the visibility of one's own store. So what are overseas advertisements? Below, Haihaiyi has summarized some mainstream overseas advertising platforms for everyone, hoping that the following content can be helpful to everyone.

What are overseas advertisements?

1. Search engine promotion

Search engine promotion can be divided into free and paid. Free refers to the natural search traffic of a website or product. Paid is the familiar SEM bidding advertisement, which is paid per click and displayed for free. At present, common search engine promotions include Google, Yahoo, and Bing, while in the Russian market, Yandex is mainly used.

2. Overseas social media

Overseas social media has a massive global user base and is an undeniable promotion platform. Currently, mainstream overseas social media platforms include Facebook, YouTube, LinkedIn, Instagram, TikTok, and more. Placing advertisements on social media requires skills, such as the quality of titles, copywriting, or videos, keyword layout, audience selection, and so on.

3. Email Promotion (EDM)

Email promotion can selectively select effective customers for precise email marketing promotion. People in Europe and America still rely heavily on email. If you are targeting a market in Europe and America, you can actually use email for promotion.

4. Media advertising placement

Media advertising can be divided into online and offline based on the type of placement. Online media placement includes promotion on media websites, PR websites, etc. Offline media placement includes advertising purchases from traditional media such as paper and television.

5. Industry forums

The promotion method of industry forums is a product with strong attributes, especially suitable for B2B products. You need to spend time browsing relevant industry forums and then posting articles and comments to achieve the purpose of promotion.

6. affiliate marketing

Affiliate marketing is a form of promotion in which professional affiliate marketing institutions or individuals pay commissions according to the actual marketing results.

If you have any other questions about overseas advertising, you can leave relevant information at the bottom of our homepage, and professional personnel will provide you with detailed answers.