What is Fordeal a cross-border e-commerce platform?

Fordeal is a cross-border e-commerce platform in the Middle East founded by a Chinese team in 2017, which has become a dark horse in the region in just a few years.

FordealThe main categories of clothing include men and women's clothing, luggage accessories, skincare and makeup, electronic digital, sports goods, etc.

The Middle East is a region lacking in resources but relatively prosperous. Due to geographical constraints, it is difficult for the region to develop light industry, and about 90% of online goods are imported from other countries.

In 2020, Saudi Arabia's per capita GDP reached as high as $20000, and the United Arab Emirates even reached $43000. As a comparison, China's per capita GDP is approximately $10000, while the United States is $63000. From this perspective, the Middle East is a market worth exploring, with both purchasing demand and purchasing power, which is commonly known as "Middle Eastern tycoons".

From another perspective, the development of e-commerce in the Middle East is still in a relatively early stage. Statista data shows that the e-commerce penetration rate in the entire Middle East region is only 3.8%, while about 96% of purchases are made offline. Compared to China, the penetration rate of e-commerce in the United States is above 10%. Meanwhile, the penetration rate of the internet is relatively high locally, such as in Saudi Arabia, which is 80%. The high penetration rate of the Internet and the low penetration rate of online shopping further indicate that the Middle East market is not yet mature and has great potential.

However, engaging in cross-border e-commerce in the Middle East also has its difficulties and challenges. For example, poor political stability, small population, and significant cultural differences.

According to its official investment brochure, in 2020Fordeal ranks among the top three shopping apps in the Middle East market, with an installed capacity of over 55 million, and its business covers many countries and regions such as the United Arab Emirates, Saudi Arabia, Kuwait, the United Kingdom, and France. More than 10000 merchants have settled in, with a total order volume of over 40000 and overseas users exceeding 50 million.

Both the official website of Fordeal and the official WeChat official account are availableApply for entry.The seller's requirements for opening a store are as follows:

oneEnterprise or individual business license;

twoNot less than 20-50 cooperative products;

threeHaving a stable supply chain, reasonable supply prices, and ensuring timely delivery;

fourIndependent brand, relevant brand authorizationThose who set up their own factories or overseas warehouses can settle in first.